Courses
Core Business Requirements
Lower Division Core Business Requirements
ACC250 Principles of Accounting I
An introduction to financial accounting, involving its basic structure, the accounting cycles for service and merchandising enterprises, assets, liabilities, and accounting systems. (3 units; Fall/Spring & OPS)
ACC250-A Browning, Julianna |
09/07/2021 | MWF | 9:30 AM - 10:30 AM | BUS 252 |
ACC250-B Browning, Julianna |
09/07/2021 | MWF | 10:45 AM - 11:45 AM | BUS 252 |
ACC250-D Kaminski, Ellen Elizabeth |
09/07/2021 | TTh | 10:30 AM - 12:00 PM | BUS 253 |
ACC250-C Browning, Julianna |
09/07/2021 | MWF | 12:00 PM - 1:00 PM | CBU Virtual SYNC |
ACC250-A Browning, Julianna |
01/10/2022 | MWF | 8:15 AM - 9:15 AM | BUS 252 |
ACC251 Principles of Accounting II
This course has an emphasis on managerial accounting involved with corporations, control accounting, and decision making. Prerequisite: ACC 250. (3 units; Fall/Spring & OPS)
ACC251-A Browning, Julianna |
09/07/2021 | MWF | 8:15 AM - 9:15 AM | BUS 252 |
ACC251-C Browning, Julianna |
01/10/2022 | MWF | 12:00 PM - 1:00 PM | BUS 251 |
ACC251-B Browning, Julianna |
01/10/2022 | MWF | 10:45 AM - 11:45 AM | BUS 251 |
BUS101 Introduction to Business
Introduces students to various business disciplines, provides an overview of each functions role in an organization and explores the various career opportunities available within each of these disciplines. (3 units; Fall/Spring)
BUS101-E Vanderslice, Gaynell |
09/07/2021 | TTh | 7:00 AM - 8:30 AM | BUS 202 |
BUS101-C Alderson, Keanon J. |
09/07/2021 | W | 2:30 PM - 5:30 PM | BUS 203 |
BUS101-A Alderson, Keanon J. |
09/07/2021 | MWF | 9:30 AM - 10:30 AM | BUS 202 |
BUS101-B Alderson, Keanon J. |
09/07/2021 | MWF | 10:45 AM - 11:45 AM | BUS 202 |
BUS101-B Alderson, Keanon J. |
01/10/2022 | MWF | 1:15 PM - 2:15 PM | BUS |
BUS101-A Alderson, Keanon J. |
01/10/2022 | MWF | 10:45 AM - 11:45 AM | BUS 124 |
BUS217 Microeconomics
This course studies economic behavior at the individual level. Topics include decision-making processes of households and firms, supply and demand, elasticity, and marginal analysis. Market structure and public policy are examined to evaluate their impact on economic welfare and the allocation of scarce resources. (3 units; Fall/Spring & OPS)
BUS217-A Namvar, Bob |
09/07/2021 | TTh | 12:15 PM - 1:45 PM | BUS 251 |
BUS217-E Wendee, Paul Michael |
09/07/2021 | TTh | 12:15 PM - 1:45 PM | BUS 250 |
BUS217-C Namvar, Bob |
09/07/2021 | TTh | 3:45 PM - 5:15 PM | BUS 202 |
BUS217-B Namvar, Bob |
09/07/2021 | TTh | 8:45 AM - 10:15 AM | BUS 202 |
BUS217-B Namvar, Bob |
01/10/2022 | M | 12:00 PM - 3:00 PM | BUS |
BUS217-A Namvar, Bob |
01/10/2022 | TTh | 10:30 AM - 12:00 PM | BUS 203 |
BUS218 Macroeconomics
This course offers a common sense approach to economics, covering basic economic laws and how they apply to our world and everyday life. The course focuses on the overall economy and economic theories that offer explanations for its fluctuations and changes. Also, the course is designed to give the student a sufficient grounding in the terminology, basic concepts, and issues of economics to stimulate interest in further study and provide background in business. (3 units; Fall/Spring & OPS)
BUS218-A Namvar, Bob |
09/07/2021 | TTh | 10:30 AM - 12:00 PM | BUS 202 |
BUS218-B Namvar, Bob |
01/10/2022 | TTh | 2:00 PM - 3:30 PM | BUS 204 |
BUS218-A Namvar, Bob |
01/10/2022 | TTh | 12:15 PM - 1:45 PM | BUS 204 |
BUS237 Management Based on Bibl Prin
In this course students learn to identify and apply effective management and leadership behaviors based on principles found in the Bible. This course will equip each student with skills in making biblically-informed choices in realistic business scenarios. (3 units; Fall/Spring)
BUS237-A Devlin, April Marie |
09/07/2021 | MWF | 9:30 AM - 10:30 AM | Health Science Campus L240 |
BUS237-D Winter, Natalie A |
09/07/2021 | T | 7:00 AM - 8:30 AM | BUS ONLN |
BUS237-B Alderson, Keanon J. |
09/07/2021 | MWF | 12:00 PM - 1:00 PM | BUS 202 |
BUS237-C Winter, Natalie A |
09/07/2021 | Th | 10:30 AM - 12:00 PM | BUS ONLN |
BUS237-B Winter, Natalie A |
01/10/2022 | Th | 12:15 PM - 1:45 PM | Yeager Center ONLN |
BUS237-A Winter, Natalie A |
01/10/2022 | T | 12:15 PM - 1:45 PM | Yeager Center ONLN |
CIS270 Business IT Application
This course will develop essential math and computer skills necessary to support the student's integration into the business program. Students will be introduced to the Microsoft Office suite application packages: Word, Excel, PowerPoint, and Outlook. In addition, they will reinforce essential math skills that support upper division requirements and integrate with computer software applications. Students will be expected to demonstrate integration of the math and software skills by the end of the course. Prerequisite: MAT 115 or STA 144. (3 units; Fall/Spring & OPS)
CIS270-A Gramling, Timothy S. |
09/07/2021 | W | 2:30 PM - 5:30 PM | James Complex 367 |
CIS270-C Mc Connell-Freeman, Christy Lee |
01/10/2022 | TTh | 8:45 AM - 10:15 AM | BUS 209 |
CIS270-A Borden, Carnell |
01/10/2022 | M | 2:30 PM - 5:30 PM | BUS 209 |
CIS270-B Borden, Carnell |
01/10/2022 | MWF | 12:00 PM - 1:00 PM | BUS 209 |
Upper Division Core Business Requirements
BUS303 Business Finance
This course provides an introduction to the principles of financial management. It includes an overview of financial management, financial analysis and control, capital investment decisions, raising funds and cost of capital, sources of long-term funds and cash management principles. Prerequisites: ACC 250 or 350, and CIS 270. (3 units; Fall/Spring & OPS)
BUS303-B Harrison, Adele L. |
09/07/2021 | TTh | 3:45 PM - 5:15 PM | BUS 250 |
BUS303-A Harrison, Adele L. |
09/07/2021 | MWF | 9:30 AM - 10:30 AM | BUS 250 |
BUS303-B Harrison, Adele L. |
01/10/2022 | TTh | 3:45 PM - 5:15 PM | BUS |
BUS303-A Wendee, Paul Michael |
01/10/2022 | MWF | 9:30 AM - 10:30 AM | BUS 251 |
BUS315 Business Statistics
This course includes the assembling and presentation of statistical data, probability distributions, sampling techniques, and statistical analysis. A project with practical problem solving is required. Prerequisites: CIS 270, and MAT 115, 123 or higher or STA 144. (3 units; Fall/Spring & OPS)
BUS315-B Borden, Carnell |
09/07/2021 | TTh | 8:45 AM - 10:15 AM | CBU Virtual SYNC |
BUS315-A Borden, Carnell |
09/07/2021 | MWF | 8:15 AM - 9:15 AM | BUS 209 |
BUS315-A Girju, Marina Magdalena |
01/10/2022 | W | 2:30 PM - 5:30 PM | BUS 209 |
BUS315-B Girju, Marina Magdalena |
01/10/2022 | TTh | 10:30 AM - 12:00 PM | BUS 209 |
BUS334 International Business
An introduction to international business which will expose students to major international business issues, including international trade, cultures, economics, marketing and communication issues of multinational corporations. (3 units; Fall/Spring & OPS)
BUS334-A Weniger, Marc |
09/07/2021 | TTh | 10:30 AM - 12:00 PM | BUS 251 |
BUS334-B Weniger, Marc |
09/07/2021 | TTh | 2:00 PM - 3:30 PM | BUS 204 |
BUS334-A Weniger, Marc |
01/10/2022 | W | 2:30 PM - 5:30 PM | BUS |
BUS334-B Weniger, Marc |
01/10/2022 | TTh | 8:45 AM - 10:15 AM | BUS |
BUS356 Business Communication
This course emphasizes individual, interpersonal and intercultural communication concepts. Special emphasis is placed on the various functions of communication concepts in a business environment. (3 units; Fall/Spring)
BUS356-A Vanderslice, Gaynell |
09/07/2021 | TTh | 10:30 AM - 12:00 PM | BUS 252 |
BUS356-B Vanderslice, Gaynell |
09/07/2021 | TTh | 2:00 PM - 3:30 PM | BUS 252 |
BUS356-C Devlin, April Marie |
09/07/2021 | MWF | 12:00 PM - 1:00 PM | BUS 253 |
BUS356-B Vanderslice, Gaynell |
01/10/2022 | MWF | 10:45 AM - 11:45 AM | BUS |
BUS356-A Vanderslice, Gaynell |
01/10/2022 | TTh | 12:15 PM - 1:45 PM | BUS 250 |
BUS358 Business Law
This course covers the law of sales, employment, contracts, negotiable instruments, agency and partnerships, corporations, insurance, real and personal property, estates, and bankruptcy. (3 units; Fall/Spring & OPS)
BUS358-B Bishop, Jim |
09/07/2021 | TTh | 10:30 AM - 12:00 PM | BUS 250 |
BUS358-A Bishop, Jim |
09/07/2021 | MWF | 10:45 AM - 11:45 AM | BUS 251 |
BUS358-B Bishop, Jim |
01/10/2022 | TTh | 10:30 AM - 12:00 PM | BUS 252 |
BUS358-A Bishop, Jim |
01/10/2022 | MWF | 10:45 AM - 11:45 AM | BUS 104 |
BUS463 Business and Organizational Mgmt
This course is the study of management theories and the functional concepts of leadership, planning, and decision making. Special emphasis is placed on quality issues, globalism, diversity, ethics, productivity, motivation, skill development, and human resource management. An emphasis on integrating biblical principles and leadership will also be studied. (3 units; Fall/Spring & OPS)
BUS463-A Vanderslice, Gaynell |
09/07/2021 | W | 2:30 PM - 5:30 PM | BUS 250 |
BUS463-B Herrity, Andrew C. |
09/07/2021 | TTh | 10:30 AM - 12:00 PM | BUS 104 |
BUS463-A Vanderslice, Gaynell |
01/10/2022 | TTh | 10:30 AM - 12:00 PM | BUS 250 |
BUS463-B Herrity, Andrew C. |
01/10/2022 | MWF | 8:15 AM - 9:15 AM | BUS 251 |
BUS485 Business Policy and Strategy
This is an integrative study of senior management functions using advanced case analysis, focusing on general management and decision making. Topics include setting objectives; implementing, supporting, and controlling organization-wide policies; developing strategies to achieve objectives; setting standards for measuring performance; evaluating and reformulating policies in response to change; fulfilling leadership responsibilities. Prerequisites: BUS 303, 463, and MKT 333 or ENT 462. (3 units; Fall/Spring & OPS)
BUS485-A Herrity, Andrew C. |
09/07/2021 | MWF | 9:30 AM - 10:30 AM | BUS 251 |
BUS485-B Herrity, Andrew C. |
09/07/2021 | M | 2:30 PM - 5:30 PM | BUS 202 |
BUS485-B Herrity, Andrew C. |
01/10/2022 | TTh | 8:45 AM - 10:15 AM | BUS 251 |
BUS485-A Herrity, Andrew C. |
01/10/2022 | MWF | 9:30 AM - 10:30 AM | BUS 250 |
MKT333 Principles of Marketing
A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring & OPS)
MKT333-A Ortiz, Mandy H. |
09/07/2021 | MWF | 2:30 PM - 3:30 PM | BUS 204 |
MKT333-C Ortiz, Mandy H. |
09/07/2021 | MWF | 10:45 AM - 11:45 AM | BUS 123 |
MKT333-B Winter, Natalie A |
09/07/2021 | TTh | 12:15 PM - 1:45 PM | BUS 204 |
MKT333-A Ortiz, Mandy H. |
01/10/2022 | MWF | 2:30 PM - 3:30 PM | BUS 202 |
MKT333-B Gouveia, Nolan M. |
01/10/2022 | TTh | 12:15 PM - 1:45 PM | BUS 203 |
MKT333-C Winter, Natalie A |
01/10/2022 | TTh | 2:00 PM - 3:30 PM | Yeager Center A111 |
Marketing Requirements
Upper Division Marketing Requirements
MKT323 Marketing Research
The emphasis of the course is on improving the skills of conducting marketing research. This course is designed to teach students the fundamentals of the research process including: recognizing the need for marketing research, planning for marketing research, obtaining and collecting the data, analyzing the data, and presenting the research results. This course concerns the use of marketing research as an aid to making marketing decisions. Accordingly, this course is appropriate for both prospective users of research results and prospective marketing researchers. Primary and secondary research will be performed, qualitative and quantitative methods will be utilized as well. Prerequisites: BUS 315 and MKT 333. (3 units; Spring & OPS)
MKT323-A Girju, Marina Magdalena |
01/10/2022 | TTh | 12:15 PM - 1:45 PM | BUS |
MKT353 Integrated Marketing Communicatn
This course examines the best practices companies use to perform integrated marketing communications (IMC). IMC includes advertising, sales promotion, direct marketing, personal selling, public relations, customer segmentation and selection, branding, and building customer relationships. Integration of these functions is essential to the success of the marketing strategy of the organization. Prerequisite: MKT 333. (3 units; Fall & OPS)
MKT353-A Ortiz, Mandy H. |
09/07/2021 | MWF | 1:15 PM - 2:15 PM | BUS 106 |
MKT353-A Ortiz, Mandy H. |
01/10/2022 | MWF | 9:30 AM - 10:30 AM | BUS |
MKT458 Consumer Behavior
A focus on the individual buyer's role in the marketing system; retail operation and how the needs and wants of the buyers are met in a market-oriented system; importance of product image, brand package influence, and store image in influencing consumer purchases. Prerequisite: MKT 333. (3 units; Fall & OPS)
MKT458-A Ortiz, Mandy H. |
09/07/2021 | MWF | 12:00 PM - 1:00 PM | BUS 106 |
MKT463 Marketing Management
The formulation and implementation of effective marketing management strategies to achieve the creation of a viable marketing plan. Group presentations, case studies and experiential learning assignments will be performed in and out of class. Prerequisite: MKT 333 and Senior status. (3 units; Spring & OPS)
MKT463-A Ortiz, Mandy H. |
01/10/2022 | MWF | 8:15 AM - 9:15 AM | BUS |
Concentration Courses (12 units)
Students must complete all requirements in one of the following concentrations:
-
- International Marketing
- Marketing Management
- Sales Management
- Sport Marketing
International Marketing
BUS457 Negotiation and Cnflct Resolutn
The course incorporates "real world" negotiation cases, practical bargaining tactics, as well as personal and interpersonal negotiation skills development. Students will complete several negotiation self-awareness instruments and develop a negotiation skills strategy. This course emphasizes the stages of negotiation, bargaining, power structure, and cultural differences at the individual, team, and organizational levels. The course emphasizes the various functions of negotiation theory, conflict resolution, and best practices across multiple industries, such as business, law, education, engineering, psychology, entertainment, and public administration. (3 units; Fall)
BUS457-A Garcia, Stephen L. |
12/13/2021 | M | 2:30 PM - 4:30 PM | BUS 250 |
LDR450 Culture and Leadership
This course deepens the student's understanding of principles of collaboration, modeling positive behavior, and mentorship in relation to diverse groups, communities, and individuals. Students will evaluate various effective strategies for fostering and nurturing diversity best practices. The course will also have students appreciate the differences of individuals and how to capitalize on those differences as strengths. (3 units; Spring, odd years, & OPS)
MKT444 International Marketing
This course focuses on the theoretical and practical aspects of the cultural environment of global markets, assessing global market opportunities and developing and implementing international marketing strategies. Prerequisite: MKT 333. (3 units; Fall)
MKT444-A Weniger, Marc |
09/07/2021 | TTh | 8:45 AM - 10:15 AM | BUS 251 |
MKT491 Marketing Internship
Under faculty supervision, the student will work with an outside organization in the field of marketing. Prerequisites: MKT 333 and permission of the Dean of the School of Business. (1-3 units; Fall/Spring/Summer)
Marketing Management
Complete nine (9) additional upper division units in marketing.*
Complete three (3) additional upper division units in marketing*, or one of the following:
COM308 Interpersonal Communications
This class examines the dynamics of the two-person communication process. Students will study the development of self-concept, self-disclosure, perception, listening, and feedback as they affect the communication process. Non-verbal communication, attitudes, beliefs, and values will also be explored. (3 units; Fall/Spring & OPS)
COM308-A Boes, Cynthia D. |
09/07/2021 | MWF | 12:00 PM - 1:00 PM | James Complex 171 |
COM308-A Boes, Cynthia D. |
01/10/2022 | MWF | 1:15 PM - 2:15 PM | James Complex 245 |
PRL300 Public Relations
Principles, history and professional practice of public relations and the writing and production of materials for special events, newsletters, and brochures. (3 units; Fall/Spring & OPS)
PRL300-A Pearson, MaryAnn |
09/07/2021 | T | 2:00 PM - 3:30 PM | James Complex ONLN |
PRL300-A Pearson, MaryAnn |
01/10/2022 | T | 2:00 PM - 3:30 PM | James Complex ONLN |
BUS457 Negotiation and Cnflct Resolutn
The course incorporates "real world" negotiation cases, practical bargaining tactics, as well as personal and interpersonal negotiation skills development. Students will complete several negotiation self-awareness instruments and develop a negotiation skills strategy. This course emphasizes the stages of negotiation, bargaining, power structure, and cultural differences at the individual, team, and organizational levels. The course emphasizes the various functions of negotiation theory, conflict resolution, and best practices across multiple industries, such as business, law, education, engineering, psychology, entertainment, and public administration. (3 units; Fall)
BUS457-A Garcia, Stephen L. |
12/13/2021 | M | 2:30 PM - 4:30 PM | BUS 250 |
*No more than three (3) units of MKT 491 may be applied to the concentration.
Sales Management
COM308 Interpersonal Communications
This class examines the dynamics of the two-person communication process. Students will study the development of self-concept, self-disclosure, perception, listening, and feedback as they affect the communication process. Non-verbal communication, attitudes, beliefs, and values will also be explored. (3 units; Fall/Spring & OPS)
COM308-A Boes, Cynthia D. |
09/07/2021 | MWF | 12:00 PM - 1:00 PM | James Complex 171 |
COM308-A Boes, Cynthia D. |
01/10/2022 | MWF | 1:15 PM - 2:15 PM | James Complex 245 |
MKT313 Retailing and Merchandising
To familiarize students with the decisions involved in running a retail firm and the concepts and principles for making those decisions. Topics of discussion will include retail business planning, site selection, retail promotion strategies, HR management, customer relationship management, supply chain management, customer buying behavior, merchandising, space planning and layout, and store management. While the course focuses on the retail industry including retailers of consumer services, the content of the course is also useful for students interested in working for companies that interface with retailers such as manufacturers of consumer products or for students with a general business interest. Prerequisite: MKT 333. (3 units; Fall, even years, & OPS)
MKT443 Personal Selling and Sales Mgmnt
An introduction to the profession of personal selling and sales management. The choice of sales and sales management as a career will be discussed. Topics of interest include: Strategically planning each sales call within a larger account strategy, making the sales call, strengthening communications, responding helpfully to objections, obtaining commitment, and building partnerships. Sales force planning, organizing, management, territory development, selection, compensation, sales force effectiveness, and performance will also be analyzed and discussed. Prerequisite: MKT 333. (3 units; Spring, odd years)
MKT443-A Alderson, Keanon J. |
01/10/2022 | W | 2:30 PM - 5:30 PM | BUS |
MKT491 Marketing Internship
Under faculty supervision, the student will work with an outside organization in the field of marketing. Prerequisites: MKT 333 and permission of the Dean of the School of Business. (1-3 units; Fall/Spring/Summer)
Sport Marketing
KIN454 Behavioral Aspects of Sport
A study of the sociological and psychological impact of physical activity on humans. The psychological factors of self-perception, motivation, cooperation, and competition will be examined and used as descriptors to illustrate the idea of sport as an institution of society. (3 units; Fall/Spring & OPS)
KIN454-A O'Rourke, Monica |
09/07/2021 | T | 2:00 PM - 3:15 PM | Health Science Campus ONLN |
KIN454-A O'Rourke, Monica |
01/10/2022 | Th | 8:45 AM - 10:15 AM | CBU Virtual SYNC |
MKT363 Social Media and Content Mrktng
Students will learn how to use social media and content marketing to communicate an organization's message and engage with customers. Additionally, students will learn how to manage an organization's social media presence. Prerequisite: MKT 333. (3 units; Spring, odd years)
MKT363-A Devlin, April Marie |
01/10/2022 | MWF | 12:00 PM - 1:00 PM | BUS 202 |
MKT491 Marketing Internship
Under faculty supervision, the student will work with an outside organization in the field of marketing. Prerequisites: MKT 333 and permission of the Dean of the School of Business. (1-3 units; Fall/Spring/Summer)
PRL300 Public Relations
Principles, history and professional practice of public relations and the writing and production of materials for special events, newsletters, and brochures. (3 units; Fall/Spring & OPS)
PRL300-A Pearson, MaryAnn |
09/07/2021 | T | 2:00 PM - 3:30 PM | James Complex ONLN |
PRL300-A Pearson, MaryAnn |
01/10/2022 | T | 2:00 PM - 3:30 PM | James Complex ONLN |
*Curriculum subject to change. Please see the current catalog for more information.