In This Section

Consistent with the university student outcomes, upon completion of the Master of Arts in Strategic Communication degree, graduates will be able to:

    1. Evaluate various theoretical components of communication to understand communication phenomena and behaviors.
    2. Apply philosophical and theoretical components of ethics to the legal, ethical and social foundations of communication from a Christian perspective.
    3. Explain and analyze strategic communication management processes, methods, and theories to create comprehensive communication programs.
    4. Utilize communication research to determine how theoretical approaches of communication influence human interaction, society and communication phenomena.
    5. Analyze and explain the influence of media effects on human behavior and communication phenomena.