Demonstrate proficiency in narrative storytelling through oral, written, audio, and
visual forms spanning online platforms (USO 3,5).
Conduct academic research through a Christian worldview to further develop critical/creative
thinking skills (USO 1,2,3).
Analyze the connection among the types of media in a digital media ecosystem and the
role of content analytics in forming strategic communications (USO 4,5).
Explain communication principles and practices to diverse audiences using contemporary
digital communication channels (USO 4,5,6).