Entrepreneurship Minor

Innovation. Opportunity. Startup ventures. Turning ideas into sustainable solutions for needy people. Entrepreneurs accomplish all these things and the minor in entrepreneurship shows you how. So you have an idea? In the entrepreneurship minor, you learn how to attract the resources and launch the organization to make your idea a reality. You learn how to start your own individual venture or a team venture with others whose talents and strengths complement yours. With your newly sharpened entrepreneurship skills you'll even be ready to help a family-owned business see revitalization with new opportunities. Entrepreneurship shows you how to put into practice the knowledge and skills you acquire in your major discipline, so it makes for a wonderful complement to your major.

Program Requirements

The minor requires completion of 21 units.

ENT357 Small Business Management

This is a practice-oriented course covering major facets of small business with special focus on starting, financing, marketing, operating, and leading the people in a small business. Special emphasis is given to entrepreneurship and small business development. (3 units; Fall)

Herrity, Andrew C.
01/25/2021 TTh 12:15 PM - 1:45 PM CBU Virtual SYNC

ENT442 Opportunity and the Lean Startup

Students learn to recognize the difference between ideas and opportunities for the purpose of evaluating the likely commercial success of business concepts and ideas, using Lean Startup theory and experiments. The course is also suitable for non-business majors to learn how to evaluate an idea in their field or discipline as a potential entrepreneurial opportunity. (3 units; Fall/Spring)

Gouveia, Nolan M.
01/25/2021 TTh 3:45 PM - 5:15 PM CBU Virtual SYNC

ENT462 Entrepreneurial Bhvr and Ldrship

An examination of theory and practice regarding behavior and leadership in organizations that leads to excellent job performance with particular focus on entrepreneurs, entrepreneurial leaders, and job performance in entrepreneurial organizations. (3 units; Fall, odd years)

MKT333 Principles of Marketing

A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring & OPS)

Ortiz, Mandy H.
01/25/2021 MWF 2:30 PM - 3:30 PM CBU Virtual SYNC
Weniger, Marc
01/25/2021 TTh 3:45 PM - 5:15 PM CBU Virtual SYNC

MKT443 Personal Selling and Sales Mgmnt

An introduction to the profession of personal selling and sales management. The choice of sales and sales management as a career will be discussed. Topics of interest include: Strategically planning each sales call within a larger account strategy, making the sales call, strengthening communications, responding helpfully to objections, obtaining commitment, and building partnerships. Sales force planning, organizing, management, territory development, selection, compensation, sales force effectiveness, and performance will also be analyzed and discussed. Prerequisite: MKT 333. (3 units; Spring, odd years)

Alderson, Keanon J.
01/25/2021 TTh 2:00 PM - 3:30 PM CBU Virtual SYNC

Upper Division Elective Requirements

Complete 6 additional upper division units from the following:

BUS359 Intellectual Property Law

The course will examine technology policy, patent law, trademark law, copyright law, trade secrets, intrusions on privacy and other personal rights, biotechnology, e-commerce, important contract issues for technology companies, tort liabilities for physical and economic harms, antitrust and anticompetitive conductor. (3 units; As offered)

Bishop, Jim
01/25/2021 MWF 8:15 AM - 9:15 AM CBU Virtual SYNC

BUS464 Family Business Management

The study of the unique issues faced by family owned and operated businesses. Theoretical foundations, differences between family and non-family firms, generational differences, succession, estate planning, family meetings, conflict management strategies, and boards of directors will be discussed. (3 units; Spring, odd years)

Alderson, Keanon J.
01/25/2021 TTh 10:30 AM - 12:00 PM CBU Virtual SYNC

BUS491 Internship in Business

Under faculty supervision, the student will be assigned to a business or non-profit organization in an emphasis area (Business Technology, Marketing, Management). This is an opportunity for field experience in applying business principles. May be repeated for a total of six (6 units) Prerequisite: Permission of the Dean of the School of Business. (1-3 units; Fall/Spring/Summer)

ENT362 Social Entrepreneurship

This course defines and explores the growing practice of social entrepreneurship and its impact here in the United States and around the world. The focus is on applying business skills and knowledge in a way that creates social change. (3 units; Spring, even years)

Gouveia, Nolan M.
01/25/2021 TTh 12:15 PM - 1:45 PM CBU Virtual SYNC